Back in 2004, while doing my MArch, it was often necessary to verbally describe a particular colour: an unflimsy pink hue devoid of associations with the infantile and the girly; a ballsy and macho pink, a pink that’s in your face, a pink that’s aggressive and stocky, a pink that might be seen leaving the party with your girlfriend on a Harley. To satisfy this need I coined the term manpink. The studio environment proved to be ideal for the quick adoption of the term, which is now used frequently in casual conversation by my peers. Well, I am proud to announce that as of today the name has finally been adopted by Pantone®.

No, not really, but it should be.